TikTok’s fast-growing platform offers unique opportunities to connect with a highly engaged audience. To make the most of your ad spend, precise tracking is essential. Our TikTok Ads Tracking service ensures you capture every interaction and conversion using both client-side and server-side tracking solutions.
Client-Side Tracking (TikTok Pixel)
We implement TikTok’s Pixel to track key actions such as video views, form submissions, add-to-cart events, and purchases directly from the user’s browser. This allows you to:
- Measure the effectiveness of your TikTok ad campaigns
- Track and optimize for important user behaviors
- Refine audience targeting for improved engagement and ROI
Server-Side Tracking (Conversions API - CAPI)
For enhanced tracking accuracy, we set up TikTok’s Conversions API (CAPI) to send conversion data directly from your server. This dual approach ensures:
- Accurate tracking even with browser restrictions or ad blockers
- More detailed event tracking, including offline conversions
- Better campaign optimization with reliable data
Why Partner With Us?
- Complete Setup: We handle both client-side TikTok Pixel and server-side CAPI for seamless data capture.
- Improved Accuracy: Overcome tracking challenges and optimize with greater data reliability.
- Custom Reporting: Get detailed insights to drive better performance from your TikTok campaigns.
Contact us to set up advanced TikTok tracking and start driving better conversions today!
